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Want classic Italian you can find at the grocery store? Bertolli is your pasta. The German arm of the company took to social media Friday morning to distinguish itself from its gay-hating B-named competitors with a new image (above) accompanied by the caption "Love and pasta for all!" ("Pasta und Liebe fur alle!")

"We just wanted to spread the news that Bertolli welcomes everyone, especially those with an empty stomach," a spokesperson for Orca im Hafen, Bertolli's social-media agency in Germany, tells AdWeek, which points out that the brand has been gay-friendly in the U.S. for years too. Here's an ad to prove it: btw nice soft cheats

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